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DNCR

by MATT STEFFANINA

A global dance academy that has been bringing joy and happiness to thousands of people since 2020

THE CHALLENGE

The biggest problem that Matt had in 2020 when he came to us, was his inability to host dance classes due to he pandemic, which was heart breaking for him, his students, and even for us.

Dancing helps people heal, release, build confidence and have fun. So he wanted to create something that would allow him restart his dance classes and bring back the smiles on peoples faces.

THE SOLUTION

We built DNCR Academy, an online dance academy that allowed Matt
to reach and teach dance to thousands of people from all over the world.

We built DNCR Academy, an online dance academy that allowed Matt reach and
teach dance to thousands of people
from all over the world.

We built DNCR Academy, an online dance academy that allowed Matt reach and teach dance
to thousands of people from all over the world.

We built DNCR Academy, an online dance academy that allowed Matt reach and teach dance to thousands of people from all over the world.

We created and designed everything from scratch, including:

We created and designed everything from scratch, including:

  • Beautiful Landing Pages

    We built the pages in consideration for the audience, focusing on making them fun, easy to read and informative, creating a smooth flow from understanding exactly what is included in the product up until the purchasing process.

    Community Engagement

    We didn't focus on creating just a simple dance academy. We built and entire community around it, a safe space, where every member can share their progress, learn from the others and also participate in challenges together.

    Members Area

    In order to help the members easily navigate across the ocean of dance routines, we built a custom portal that helps them easily find dance choreographies made to their favorite songs and also choreos made for their current skill level

    Email Automations

    To make keeping members up to date about the latest news, promotions, releases and events, a smooth process, we constructed advanced self-operating automations.

    Promotional Assets

    We also made sure that other dancers find out about this amazing academy, so we created specific ad campaigns connecting the right product with the best audience.

THE EXPANSION

After successfully launching DNCR Academy, we kept going.

We began refining, expanding and scaling to the MOON.

Everything For Everyone

We increased our AoV & LTV by creating additional offers, like DNCR 14, a course for beginners, The Shuffle Masterclass, & The Secret To Making Viral Videos.

ADS, ADS, ADS

We profitably ran hundreds of thousands of dollars to these products combined in the past 2 years, bringing more and more dancers into our funnel.

THE RESULTS

20k+

Members that have went
through all of our programs

$2m+

Over $2 million net revenue generated since launch

WHAT WE
DO

OUR SERVICES

AUDIENCE

We apply organic & paid content strategy to generate leads
& sales consistently."

ORGANIC CONTENT STRATEGY

PAID CONTENT STRATEGY

MULTI-CHANNEL DOMINANCE

ANALYTICS, DATA, REPORTING

SALES PIPELINES

FUNNEL

We build high-converting funnels optimized for AoV, LTV,
and proven to scale.

OPTIMIZED LANDING PAGES

CONVERTING CHECKOUTS

EMAIL & SMS AUTOMATION

CUSTOMER JOURNEYS

FULL CRM BUILDS

PRODUCT

We help you create digital products
that your customers will love.

LEAD MAGNETS

TRIP WIRES

CORE OFFERS

RECURRING PROGRAMS

HIGH TICKET OFFERS

OUR SERVICES

AUDIENCE

We apply organic & paid content strategy
to generate leads & sales consistently."

ORGANIC CONTENT STRATEGY

PAID CONTENT STRATEGY

MULTI-CHANNEL DOMINANCE

ANALYTICS, DATA, REPORTING

SALES PIPELINES

FUNNEL

We build high-converting funnels
optimized for AoV, LTV, and proven to scale.

OPTIMIZED LANDING PAGES

CONVERTING CHECKOUTS

EMAIL & SMS AUTOMATION

CUSTOMER JOURNEYS

FULL CRM BUILDS

PRODUCT

We help you create digital products
that your customers will love.

LEAD MAGNETS

TRIP WIRES

CORE OFFERS

RECURRING PROGRAMS

HIGH TICKET OFFERS

FUNNEL

We build high-converting funnels optimized for AoV, LTV,
and proven to scale.

OPTIMIZED LANDING PAGES

CONVERTING CHECKOUTS

EMAIL & SMS AUTOMATION

CUSTOMER JOURNEYS

FULL CRM BUILDS

PRODUCT

We help you create digital products
that your customers will love.

LEAD MAGNETS

TRIP WIRES

CORE OFFERS

RECURRING PROGRAMS

HIGH TICKET OFFERS

WORK WITH US

Are you ready to
build something great?

GREAT! We are too.

Click the button below and let us know a bit about your business.

FREE CONSULTATION

AUDIENCE

"We apply organic & paid
content strategy to generate
leads & sales consistently."

ORGANIC CONTENT STRATEGY

PAID CONTENT STRATEGY

MULTI-CHANNEL DOMINANCE

ANALYTICS, DATA, REPORTING

SALES PIPELINES

FUNNEL

"We build high converting funnels
optimized for AoV, LTV,
and proven to scale."

OPTIMIZED LANDING PAGES

CONVERTING CHECKOUTS

EMAIL & SMS AUTOMATION

CUSTOMER JOURNEYS

FULL CRM BUILDS

PRODUCT

"We help you create digital products
that your customers
will love."

LEAD MAGNETS

TRIP WIRES

CORE OFFERS

RECURRING PROGRAMS

HIGH TICKET PROGRAMS

WORK WITH US

Are you ready to
build something great?

GREAT! We are too.

Click the button below and let us know
a little more about your business.

FREE CONSULTATION

Follow Us

© 2023 WhiteCoda

AUDIENCE

"We apply organic & paid
content strategy to generate
leads & sales consistently."

FUNNEL

"We build high-converting
funnels optimized for AoV,
LTV, and proven to scale."

PRODUCT

"We help you create
digital products that your
customers will love."

ORGANIC CONTENT STRATEGY

OPTIMIZED LANDING PAGES

LEAD MAGNETS

Turn eyeballs into dollars, keep your audience happy, and improve your engagement with proven, field-tested strategies from our playbook.

  • Create Content That Converts without
    burning through your list capital.

    Eliminate Single-Channel Dependence, build your list, and expand your reach.

    Connect With Your Audience on a deeper
    level & help them solve bigger problems.

We build beautiful landing pages (like this one) that are optimized for conversions & proven to scale on warm and cold traffic.

  • Landing Page Design - we make them beautiful, you love them, they convert.

    Conversion-Driven UI / UX - your visitors will enjoy every minute of being on the site.

    Mobile-Driven Design - Maximize for conversion pass-through on all devices.

We help you create amazing free resources that get your audience excited to opt-in, make them want more, and get them sharing with others.

  • Ideate the Perfect Freebie that creates value for your audience & helps you grows your list.

    Get Your Audience Excited to learn about your brand, and do business with you.

    Promote to New Markets and get more visibility & exposure for your products.

PAID CONTENT STRATEGY

CONVERTING CHECKOUTS

TRIP WIRES

Yes, we run ads and we treat every dollar of your business like it's our business.

  • Set the Right Campaign Goals from the start & increase the probability of success.

    Precise Targeting - Pixel, yes. UTM, yes. More advanced stuff? You guessed it, yes.

    Captivating Creatives - We help you write good great ads that attract & convert. :)

      Make every pixel count, leave no stone un-turned & optimize every element for maximum conversions.

      • Optimized Checkouts - Make every lead count at with proven optimizations.

        Cart Abandon - Bring them back, and increase your conversions & AoV instantly.

        Retargeting - Custom messaging to help them make an informed decision to buy.

      Create desirable solutions for your audience & put your business in the driver's seat of buyers' behavior.

      • Build The Perfect Appetizer Offer that gets new buyers knocking down your door!

        Secure The Initial Transaction to open the opportunity for more future business.

        Create Massive Immediate Value that makes 'em say: "Whoa, this is so good!!!"

      MULTI-CHANNEL DOMINANCE

      EMAIL & SMS AUTOMATION

      CORE OFFERS

      We help you establish multi-channel dominance across all major social media platforms.

      • YouTube + Google - create a dominant video & SEO strategy on Google Platforms.

        Facebook + Instagram - reign over the algorithm with advanced FB / IG strategies.

        Tik Tok, Snapchat, etc - We cover most platforms, if you have questions just ask :)

          Exquisite automations that cover everything from follow-up, to call booking, to nurture & ascension.

          • Automated Customer Journeys - From first-touch to last-touch, be intentional.

            Email Automations - Create email automations, to indoctrinate & ascend.

            SMS Automation - Get them to reply "Yes!" instead of "STOP!" with better SMS strategy.

          Establish a powerful core offer that instantly commands attention in your market / industry / niche.

          • Ideate the Perfect Freebie that creates value for your audience & helps you grows your list.

            Get Your Audience Excited to learn about your brand, and do business with you.

            Promote to New Markets and get more visibility & exposure for your products.

          ANALYTICS, DATA, REPORTING

          CUSTOMER JOURNEYS

          RECURRING PROGRAMS

          Comprehensive tracking, analytics, & data reporting for all primary modern acquisition channels.

          • "The MRR Blueprint" - This outline works in almost every industry we've ever tested.

            Build a VIP Incubator that naturally ascends into higher-priced offers. 💸

            Iterate and Refine your recurring program for maximum LTV (Lifetime Value).

              Create genuine, natural, and impactful customer journeys through thoughtful messaging.

              • Indoctrination Sequences - Specifically designed to warm up your audience.

                Nurture Sequences - Get your people obsessed with you with these elite flows.

                Ascension Sequences - Get all the money, and secure more repeat buyers ASAP.

              Launch a recurring program that generates MRR on-demand so you can focus on building your business.

              • Ideate the Perfect Freebie that creates value for your audience & helps you grows your list.

                Get Your Audience Excited to learn about your brand, and do business with you.

                Promote to New Markets and get more visibility & exposure for your products.

              SALES PIPELINES

              FULL CRM BUILDS

              HIGH TICKET PROGRAMS

              Rawr! Let's get the money! We help you create flows that feed your sales reps like hungry lil'🦖 💰

              • Feed Your Pipelines with leads through automated acquisition channels.

                Clear Sales Stages so your reps always know exactly what to do & when to do it.

                Supporting Triggers & Automations to make the sales process feel effortless.

                  We do full CRM builds, from the initial lead, all the way through to nurture & advanced ascension flows.

                  • CRM Structure & Layout to streamline your lead flow & help bring order to chaos.

                    List Organization & Contact Tagging to make sure your CRM is always clean & tidy.

                    Make Every Step Count from the moment you capture the lead, to the sale & beyond.

                  Structure your high ticket programs with perfect pricing & delivery to avoid weird sales-y vibes.

                  • Create a High-Ticket Program that delivers a premium experience for buyers.

                    Make a Meaningful Impact in people's lives through personalized coaching.

                    Collect Tons of Cash without being sleazy, salesy or scammy.

                  OUR STRATEGY IS SIMPLE:

                  WE FOCUS ON THE 3 CORE PILLARS THAT MAKE
                  ANY SUCCESSFUL DIGITAL PRODUCT BUSINESS WORK.

                  PRODUCT CATALOG

                  FUNNEL ARCHITECTURE

                  CONTENT STRATEGY

                  Pillar #1:
                  Do we have the right products
                  to take maximum advantage
                  of every lead that comes in?

                  Pillar #2:
                  Are our funnels optimized for
                  conversion to maximize
                  AoV and LTV?

                  Pillar #3:
                  Are we connecting with people
                  in a way that gets them excited
                  to do business with us?